If you’re a woman and you love wearing the latest in makeup, you will find that there are always new brands coming up trying to one up each other and come up with the best products for the skin. Whether it’s the best eyeshadow or the most glittery lipstick, there is always something new. The growth in trends and developments with social media have also caused for more makeup companies to step up their game and take their brand to a whole new level.
Why Are There Always So Many New Makeup Companies?
The reason behind this is simply the fact that makeup companies try to look for something new every single time. There is always a new company crafting new makeup because they know that women always want the latest in makeup trends. Social media celebrities are also using the power of their images and online videos to talk about new makeup brands, giving the new companies the chance to advertise. While many come about onto the scene, it’s important to know that the majority of the time most companies aren’t exactly new, but they are just beginning to get onto the makeup scene.
The Power Of YouTube Advertising
The way most new companies are coming about is utilizing the power behind YouTube advertising. It’s so easy to get a YouTube celebrity to provide a review of a company’s makeup brand and what they offer. It’s amazingly incredible to be able to witness all the companies who are finding more advertising and using more of the famous people on these video sharing site to talk about their products. It may seem like new companies are popping out because of this type of advertising, but you’ll find that many of them really aren’t new brands but merely companies that utilizing more of social media.
What’s A Great Makeup Brand?
Despite all the new companies coming about with their new makeup products and items, you’ll find that one of the best in the industry today is actually Lime Crime. Doe Deere created this company to provide completely cruelty-free products that do not harm any animals in the process of making this makeup. The brand is independently owned by Ideamensch professional artist Doe Deere and her team members in California, and they all work incredibly hard to bring their brand to the masses by distributing authentic products to other parts of the globe. Their online store is constantly growing and developing, and they have a goal of only providing natural ingredients for all their customers.
One of the main reasons why it’s tough sometimes to find a good makeup brand is because you don’t know exactly what you need for your health. Your skin may need specific ingredients, and it’s hard sometimes to know whether something is good for your skin or not. Lime Crime and the team behind them strive to come up with natural products that can work for every person’s skin, so that everybody can express their personality without damaging their skin and causing future breakouts.